Community Action Month

Zheni Rasheva
Social Impact Coordinator

TPXimpact is committed to creating sustainable change in our world by enabling communities and organisations to be more effective in shaping inclusive, equitable and productive societies.

In November many people across the group had some incredible opportunities to get actively involved in our commitment to building sustainable futures for people, planet and communities. Here, I take a look at a couple of those. 

Radical Recruit

Radical Recruit bridges the gap between disadvantaged job seekers and the business world. They are an innovative social recruitment consultancy, who employ a values-led approach to sourcing talent and represent those who are underrepresented in the labour market; working exclusively with disadvantaged candidates from marginalised communities.

People from these marginalised communities have enormous potential but the sad reality is that they are often overlooked because they are viewed through a lens of mistrust; perceived as antisocial or lacking skills to secure and sustain meaningful paid employment. Subsequently, candidates are refused access to the labour market and discarded on a talent scrap heap; denied the opportunity to become contributing and valued members of society.

David Biden, CEO at Human+, started working with Radical Recruits a couple of years ago and more recently introduced their work to TPXimpact. Working with the programme locally in Kent he had an eye opening experience going into the local prison to work with a-soon-to-be released group of women on building their job seeking confidence.

The experience really broke down many of the misconceptions he had of people in prison. He found a really friendly bunch of people, many of whom were first time offenders and had made one bad decision, sometimes due to a domestic abuse situation, and were now scared or worried about entering the job market again. 

Volunteers from Human+ and Foundry4 joined half day virtual workshops alongside Radical recruits who were currently looking for work. The sessions kicked off with a short opening chat about interview techniques and then volunteers were matched with a Radical, where all parties rolled up their sleeves and started workshopping answers to interview questions. Martin Griffith, from Human+, summed up the experience of one of the Radical recruits workshops perfectly:

“I’ve just finished the Radical Recruits volunteering, what an incredible afternoon!

I would wholeheartedly recommend this to anyone and everyone. Even though I don’t feel particularly confident myself in interviews and I’ve never been on the other side of the table (and therefore felt totally out of my depth when asked to interview a Radical), it quickly became apparent the session was far more about building confidence.” 

“This is such important work to help someone get back on their feet, and build the self-confidence required to make a good impression in an interview. It’s a way of helping people to feel that they are in with a chance of getting the job at all, and have something to offer that people will listen to.”

Neal Gandhi also attended one of the workshops:

“I have to say, coaching an 18 year old with a criminal record to rediscover his mojo was the most rewarding thing I’ve done in ages. Even more rewarding than a doubling in share price over the last month or so!”

One of Radical Recruits’ challenges as an organisation is to scale and find volunteers. They need to raise money and sponsorship, so we’ll be looking at ways we might be able to support them in the future. 


As part of Community Action Month Manifesto is currently running a Work Experience programme supporting two students from a Graphic Design background in their professional development. The two students have joined the company via Kori, an organisation based in London that provides pathways for young BAME people to nurture personal and professional growth, very much in line with the group’s values.

The programme designed by Manifesto is purposefully ‘low effort, high value’ with an aspiration for this type of initiative to be something that they will grow and develop for the future.

The aim of the programme is to get the students to feel, want, experience and be energised by digital, both within an agency and more generally. Firstly, the programme helps them to learn what digital is, the way an agency works, and to expand on their interest in design and how this sits within the project life cycle in an agency.

Secondly, it asks them where do they want to go in their career, and what route is best for them? Finally, it helps them feel confident, successful and accomplished at the end of the experience. 

The students – Joy and Muhammed – have been with Manifesto from 16th of November and will work with them until 30th December 2020 (on a virtual basis). Through this programme Manifesto hopes to have furthered their aim of raising awareness in the younger generation to the new opportunities in the Digital Industry. 

Well done and thank you

A big thank you to everyone who dedicated some of their time to a purpose-driven activity in November. 


Zheni Rasheva
Social Impact Coordinator